Anil Singh is the founder and Managing Director of Procam International – the company that promotes the iconic TATA Mumbai Marathon, Airtel Delhi Half Marathon, TCS World 10k Bengaluru and the Tata Steel Kolkata 25k. Anil, a national level athlete himself, has led Procam to build a proud legacy of sporting assets of an international scale and pedigree. Having founded India’s first pure-play sports promotion company, Anil is an authority when it comes to the business of brand sponsorships in sports. The last 28 years have seen Procam forging successful partnerships with over 200 Indian and multinational brands across its sporting properties. The social impact of Procam’s sporting endeavors is unrivalled. The distance running events have helped over 700 non-profits raise over Rs 350 crores (55 million USD), making it India’s largest platform for charity.