Womennovator’s Gender Responsive Procurement (GRP) is a strategic approach to using a company's purchasing power to promote gender equality and women empowerment. It can be done by sourcing from women-owned businesses and by working with suppliers to improve their gender equality practices. GRP is essential for closing the gender gap in government procurement. Currently, there is a 90% gap between women- and men-led businesses procured by the government. However, the Indian government has set a target of sourcing 25% of its procurement from small businesses, and among them, 3% from women-owned businesses.